Showing posts with label Review. Show all posts
Showing posts with label Review. Show all posts

Market America Unfranchise - Compensation Plan Business Review

They call it the "unfranchise". Meaning it is likened to a franchise offering all the benefits of a franchise without the traditional overhead expenses and fees that are associated with a franchise. Market America is a product brokerage and one to one marketing company specializing in Mass Customization. Founded in 1992 by James Ridinger, Market America makes its headquarters in Greensboro, North Carolina.

The Business Model

Market

Market America is part of the network marketing industry. Each unfranchise owner is encouraged to recruit others into the network of unfranchise owners. By doing so they will create leverage for themselves and their unfranchise business. The requirements to activate and qualify your unfranchise to begin receiving profits is as follows. You must recruit two people one on your left and one on your right side of your business. You must qualify your business by purchasing 200BV worth of product and then remain on an "transfer buy" of 50bv to 150bv each month. (BV is approx. 80% per spent. Example, 0 = 80 BV) Once your network begins to grow your points start accumulating. Upon reaching certain points or bv on your left and right you will start to receive commission checks.

Market America Unfranchise - Compensation Plan Business Review

Here are some specific details regarding the binomial compensation plan that Market America uses. First, as stated before you have two sides of your business. To qualify your business you will need to purchase 200 - 600 BV of product, this equates to 0-00 worth of product. After that you will be encouraged to spend an additional several hundred dollars in business support materials. Once you qualify your center with your initial purchase you are required to purchase 50BV - 150BV of product per month, depending on your position within the pay plan. We will use an average monthly order of 100bv as we get further into the plan.

Now that you are qualified you must activate your business by sponsoring or recruiting two people one person on the left side and the other on the right. To do this your sponsor will help teach you how to introduce the business and products to people who may have an interest.  Upon activating your center with your two new people you are now able to collect commissions based on the volume created within your two lines or legs.

For this example we are going to talk about the part of the business that matters the most. The residual income that can be generated. To generate an income of 0 you will need 1200 points on your left and 1200 points on your right. The next level is 2400/2400 = 0, 3600/3600 = 0, 5000/5000= 0 for a total payout per cycle of 00 at that time your volume resets to 0 and this can happen every week.

To make that residual we will use a month as an example. You will need 100 people in your group 50 on the right and 50 on the left each ordering 100 bv worth of product .  This is accomplished by new retail transactions, current distributors buying products they already use from themselves rather than the store and new qualifying orders.   There are several other ways to calculate increased commissions, this includes purchases from partner stores on your web portal as well as bonuses for helping others on your team make money.

In conclusion this compensation plan is better than most MLM or binary compensation plans out there. Market America's compensation plan is not a scam and is set up in such a way that the average person who applies some effort can create substantial success within this organization.

Market America Unfranchise - Compensation Plan Business Review

Joshua Valentine is a top internet marketer who works with industry leaders from around the world. He has a passion for helping others achieve their goals, dreams and aspirations. To learn more about Joshua Valentine and his team of Marketing Mentors Click Here.

Amish Electric Fireplace Review - Magic Heat Or Marketing Magic?

I love this Country. We don't manufacture as many products as we used to, but we'll always be the masters of the marketing universe. No other country can take something as mundane as a 1,500 watt space heater and repackage it as the Second Coming. A perfect example of this marketing ingenuity is the Amish Heat Surge Electric Fireplace.

It Rolls! It Glows! The Heat Surge miracle heater is a work of genius from the China coast! Real Amish Craftsmanship goes into each mantle! And, to quote the Heat Surge website, "It's not just a fireplace; it's a fine piece of furniture."

Marketing

But you have to ask yourself: Do I want to spend 7 for a mini electric fireplace on wheels that produces no more heat than any other 1,500 watt space heater costing 0 dollars less?

Amish Electric Fireplace Review - Magic Heat Or Marketing Magic?

Just to be fair, this is a valid question for all electric fireplaces, not just the Heat Surge. Believe it or not, you could easily spend more than ,000 for a combination electric fireplace/entertainment center heated with the same 1,500 watt unit.

No matter how much you pay for an electric fireplace, the cost attributable to the electric heating insert is about 0 (retail). So every dollar you spend over 0 is for the mantel piece. In the case of the Amish Cherry Fireplace, 0 subtracted from the 7 retail price leaves 7 for the cost of the mantel.

Since the Amish heater is a mini electric fireplace, it's difficult to find a similar sized electric fireplace for the sake of comparison. The best I could come up with is the ProCom 24" cherry finish electric fireplace.

Although this fireplace is the smallest ProCom makes, and uses a similar 24" wide heating insert, it's overall dimensions are still 2 1/2 times larger than the Heat Surge.

The last time I checked, the ProCom 24" cherry finish fireplace was available online for 0. After subtracting 0 for the heating insert, the mantel piece for the ProCom costs 0.

So why would you be willing to pay more than twice as much for an Amish mantel less than half the size of a comparable fireplace costing 30% less?

It's the magic of marketing Baby!

If you buy an Amish electric fireplace, it won't be for the boring 1,500 watts of heat offered by every other space heater out there. What's going to get you excited enough to whip out your credit card is an unexplainable attraction to the Amish, the promise of superior Amish craftsmanship and pride of ownership.

I can't explain an unexplainable attraction, but I'll accept the claim of superior Amish craftsmanship. However, "craftsmanship" comes at a price. Over a three year period, the premium you pay for an Amish mantel piece will add an additional a month, or 0 to your actual heating costs when compared to the purchase price of a Pro Com 24" fireplace.

This leads me to the second problem I have with the marketing of this product.

If you go to the Heat Surge website you won't find one picture of the Amish fireplace with the wheels attached. The reason for this, in my opinion, is the wheels make it look "dinky" compared to the "substantial" look it has when pictured without the wheels.

So how much pride can you take in a product the manufacturer is embarrassed to show in its entirety?

This is a shame. The wheels are actually a selling point because they provide the means for zone heating - simply wheel the fireplace from room to room as needed. Zone heating, or heating only the room you occupy, allows you to dial back your home's master thermostat for substantial fuel savings.

On the other hand, attempting to "zone heat" your home for multiple occupants spread out in multiple rooms with just one Amish fireplace is impossible.

I have a few other issues with their marketing claims that I could delve into, such as "It uses about as much energy to run as a coffee maker" and regional energy costs, but they have little bearing on cost effectiveness when you pay 7 for a 1,500 watt space heater.

Amish Electric Fireplace Review - Magic Heat Or Marketing Magic?

Looking for the perfect space heater? You'll find it at Space Heater Reviews: Best Heaters. Newly updated for 2012!